Job opening

Email Marketing Campaign Manager (Global)

May 29, 2024

$12,000 - $30,000

Remote, Global

About Valiant

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Valiant is a full-service content creation and digital marketing agency for service businesses in the trading, reselling, sports betting, and e-commerce niches.

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Our clients include some of the largest companies in the online side-hustle niche including, one of the largest digital marketplace in the world. Our current offerings include short-form video creation, email marketing, and paid advertising, among others. Over the next 12 months we have plans to expand and as a result are looking to hire additional marketing staff in our paid ads, social media, and email teams.

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Our vision is to be the go-to marketing agency for all types of services that help people make money online. We are already very well known in the sports betting and reselling niches however are looking to venture much further into niches we’re less known in and build a market-wide reputation for ruthlessly outperforming other marketers in the space.


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Worth Noting is owned by Juiced IO Inc, a popular software for resellers.


Although this role is primarily for Valiant, our marketing agency, there are growth opportunities and promotions to Juiced for Valiant staff depending on performance. For now though, if you get the job, you will primarily work at Valiant, and your responsibilities will include serving major clients in the trading, reselling, and sports betting sectors through Valiant.



Compensation & Perks


💸 $12,000 – $30,000 in annual salary (compensation is flexible based on skills, experience, and accomplishments).

👑 Performance-based stock options (stock options will be decided and agreed upon based on accomplishments and results generated after hiring).

🌎 Flights, visa sponsorship, and accommodation for team meetups or employee relocations (we recently spent a month in Bali, and have plans for more trips in Europe and the USA later this year).



Job Responsibilities 


– Handling all of the following email marketing-related responsibilities.

– Designing emails using Stripo and writing the copy of the emails.

– Scheduling email campaigns and setting up email automation based on business objectives.

– Working alongside our email designer and copywriter to create well-thought-out emails.

– Setting up proper email authentication practices to improve email deliverability and security.

– Writing and adjusting the copy and designs of emails to optimize for conversions or clarity.

– Working with our website developer to create and optimize funnels/landing pages for campaigns.

– Cleaning and organizing email lists to ensure we only send campaigns to relevant and valid emails.

– Warming and creating email inboxes to ensure our sender reputation remains as high as possible.

– A/B testing small subsets of email lists before scaling email campaigns.

– Monitoring campaign performance and adjusting campaigns based on ORs, CTRs, trial sign-ups, and trial conversion rate.

– Work closely with other marketeers and the CEO to ensure email campaigns are inline with our broader brand and growth strategies.

– Creating email automations for key user or customer funnel events (user churn, trial signup, etc).



Required Qualifications


– 2 years of experience as an email marketer handling promotional campaigns.

– Experience with at least 1 of the following sending tools: Mailchimp, SendGrid, Sendy, Mailmodo, Constant Contact, Campaign Monitor, HubSpot, Marketo, or any other reputable email-sending software

– Experience with a deliverability testing tool (for example but not limited to Litmus, Return Path, GlockApps, etc).

– Experience with mid to large scale promotional campaigns (10k+ email lists for a singular campaign).

– A good understanding of mail authentication, mail warming, and how to ensure emails are reaching inboxes at scale.

– Experience with SPF (Sender Policy Framework), DKIM (DomainKeys Identified Mail) and DMARC (Domain-based Message Authentication, Reporting & Conformance).



Preferred Qualifications


– Experience with Stripo or other email design tools.

– Experience with HTML and CSS.

– Experience with Zapier or integrating/creating email APIs.

– Experience with Amazon SES.

– Experience with setting up email list pop-ups or funnels to collect emails.

– Experience with creating and optimizing conversion-focused funnels for promotional emails.

– Experience with sender reputation monitoring tools such as Sender Score or Postmaster.

– Experience with bounce management software such as NeverBounce and ZeroBounce.

– Experience with email automation tools such as ActiveCampaign, Pardot, Marketo, etc.

– Knowledge or experience with email marketing compliance and privacy.

– Previous experience starting a business or experience working at smaller companies/startups.

– Bachelors or Masters in digital marketing, consumer behavior, public relations, or equivalent experience.

– Knowledge, or interest in sports betting, trading, reselling, or e-commerce.



Who We Need


– You’ve got positive energy. You’re optimistic about the future and determined to get there.

– You are looking for an exciting opportunity that isn’t just about the money.

– You’re comfortable with agile workflow and are quick to iterate.

– You work well with direct, rapid, and candid feedback.

– You’re both an active communicator and an eager listener.

– You’re passionate about email marketing and have high standards.

– You are willing to take 100% responsibility for your campaigns performance.

– You’re willing to go outside of your comfort zone and you’re up for new challenges.

– You are a very hard-working and driven person, and are flexible with your work days/hours.

– You have a winners mindset. You want to win and you’re not satisfied with the status quo.

– You are comfortable with startup culture. It’s casual, and not corporate, but is demanding.



Please provide your current employment status.
Later into the recruiting process we will ask for proof to back up your responses and verify your technical abilities through a technical interview so please answer as accurately as possible.
Later into the recruiting process we will ask for proof to back up your responses and verify your abilities through a interview so please answer as accurately as possible.
List each company you've worked at, link them and tell us the duties you had (eg: Juiced / / In charge of campaign management, Valiant / / Built a new email design, etc).
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